It’s all about pink this year

The Fiat 500 has become a popular city car since its launch in 2008, the long awaited limited edition Fiat 500 Pink has finally arrived. There are just 500 of the super stylish supermini available but customers will only be able to order one on-line.

The fiat 500 pink is set to become 2010's 'must-have' motoring fashion item which is mainly appealing to women; it is also the first few Fiat 500 limited editions that will be introduced during this year.

The new limited edition Fiat 500 Pink costs £11,700; it’s a little more than the 1.2 Lounge but has more than £1,500 worth of equipment. The Fiat 500 Pink features:

• Start/Stop
• Sunroof
• Leather gear knob
• Black interior
• Side rubbing strip with 500 badge
• Special pink key cover
• Special carpet mats

All new Fiat 500s are fitted as standard with Start/Stop technology which is designed to stop the engine automatically when traffic brings the car to a complete halt but restarts it immediately when the driver wants to move off again.

Marketing director of Fiat Group Automobiles UK, Elena Bernardelli, said: "I am delighted that we are now able to offer the 500 Pink - just like many of our customers who have been asking us for this limited edition, It will appeal to free thinking drivers who have a distinctive personality and, with all the benefits of Fiat 500 already there, we have no doubt that it will prove a fantastic purchase for its new owners."

The new limited edition Fiat 500 Pink is available at a press of a few buttons which has made life very easy to buy a new car in Maidstone or anywhere else for those who don’t have time to go out looking.



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